Client: Chrome Industries

Role: Director of Photography, Director, Editor

Chrome Industries brought me on to shoot, direct, and edit a video for their Spring collection launch as part of the “Move Your Way” series. We followed four Bay Area locals—each with their own movement style, from road biking to roller skating—to showcase personal expression and city living. The goal was to highlight the individuality of each subject while seamlessly integrating Chrome’s gear into the visual narrative. The final piece balanced lifestyle storytelling with product visibility, bringing authenticity and energy to the campaign.

Skills utilized: Directing, Cinematography, Video Editing, Brand Storytelling, Lifestyle Content Production