Client: Eventbrite

Role: Cinematographer, Director, Editor

While at Eventbrite, I was tasked with revamping our creator testimonial series to better showcase the value of the platform. Previously recorded over Zoom or self-shot by event organizers, the videos lacked visual consistency and emotional impact. I proposed a new approach using high-end equipment and on-location b-roll to elevate both the storytelling and production quality. This shift led to a 53 percent increase in click-through rates and significantly improved customer trust and brand credibility.

Skills utilized: Video Production, Cinematography, Video Editing, Testimonial Strategy, Brand Storytelling